What is Go High Level?

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I'm a website designer who adores creating websites for dog trainers and dog behaviourists.
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Hi, I'm HELEN

Photo of woman writing a review on Go High Level on a laptop

Basically High Level or Go High Level is an all-in-one online marketing platform that you can use for a simple fee starting from $97 a month.

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Hi I’m Helen, a website developer and I love creating custom-coded websites and funnels using Go High Level. This blog post is all about my experiences with Go High Level, and my personal opinion of its features and what it offers new business owners. 

High Level has got its quirks, too and I’ll dig into these. Let’s dive in and explore what makes Go High Level a standout choice.

Pro tip – there are versions of High Level that entrepreneurs have customised, so it’s worth checking those out. The standout choice for me right now, purely because of the amount of help and tools Danny gives you to help is Easy Peasy Funnels. Take a look here

Who do I recommend Go High Level for? 

For new entrepreneurs or online business owners

Starting a business means watching your budget, especially in tech. Go High Level or the white labelled versions like Easy Peasy Funnels, FEA Create or Funnel Sketchers, are great for this. It offers many features without a high cost. It’s like a multi-tool for your online needs, useful and affordable.

For entrepreneurs with several businesses

 If you’re planning to have more than one business or you already have, Go High Level is ideal. It helps you manage multiple businesses easily all within the same portal.

Go High Level Features

Go High Level is a versatile platform that simplifies digital marketing and business tasks, which let’s face it, is just what you need when you’re starting up.

Here are the main things it helps with: 

Getting leads

It helps you gather potential customer details using easy-to-create web pages, online forms, and scheduling tools. It even includes a phone system to receive calls.

Keeping leads interested and communications 

You can send automated messages via text, email, and social media, direct from GHL to keep potential customers engaged.

Handling Sales and Payments

Go High Level has tools for accepting payments for courses, memberships, workshops and many other things like digital products. Plus there’s no cap on how many you can have. 

You can also organizing paid appointments, and keep track of your sales performance. 

Building Your Online Space

You can create your own website and online sales pages easily, linking them seamlessly to payment carts and email marketing sequences. 

Built in Calendar Scheduler 

It includes a calendar system to help you and your customers book and manage appointments and meetings without hassle. (Although I need to point out here that you will need a paid Zoom account to use this – this is the only add on cost I see with the platform). 

Mobile App

There’s a mobile app so you can manage these communications and tasks on the go. I don’t favour this approach as I’d be on my phone all the time, but many people like to be able to connect with their customers when they are out of the office. 

Creating Online Courses

 You can build online courses, memberships, trainings and group programmes within High Level,. The builder is lovely and easy to use and the great thing is that you can duplicate styles so you save yourself time and create a branded look for your digital offers. 

Managing Customer Journey 

The platform helps you track where each potential customer is in your sales process.

Business Insights

It provides a clear view of your customer interactions and business earnings, helping you make informed decisions.

Repeat Business and Reviews

The reputation management inside GHL is fantastic, along with the review widget that you can set up to automatically collect reviews!

Photo showing Go High Level’s Reputation Management features and how they help you to get reviews and repeat business

What I like about High Level 

  • Editing your website and sales funnels is easy with High Level. The platform is user-friendly, whether you’re working on desktop view or building out the mobile view of your pages.
  • The support team is quick and helpful. They’re a big help when you’re stuck or need advice.
  • Once you learn the basics, setting up on High Level is straightforward.
  • For $97 a month, you get everything you need in one place. This makes managing your online tools easier and more cost-effective.
  • High Level offers a variety of templates. This helps you start building your website and funnels easily.

In short, High Level is user-friendly, offers great support, and is affordable. It’s a good choice for managing your online business tools.

Play around with Go High Level for 14 days free 

Or curious about Easy Peasy Funnels and the amount of resources it has (way more) Plus get it free for 14 days too!

What I don’t like about High Level 

While High Level has many strengths, and I love it, there are a few areas where it could do better:

  • Some of the website templates aren’t fully developed. You might find pages missing, which means you’ll have to create them yourself.
  • There aren’t many templates for online digital businesses. Most are for brick-and-mortar businesses. I’m currently working on creating more digital business templates, so watch this space!
  • Setting up High Level by yourself can be daunting at first. It’s best to take it slow and work in short bursts.
  • There are limited font choices. If you want to use fonts that aren’t in High Level’s library, you’ll need to do some custom coding.

These points are worth considering, especially if you’re looking for specific template designs or easy setup options.

Easy Peasy Funnels is a version of Go High Level that bucks the trend on these points above. Danny has provided some amazing, fully finished templates, for different types of businesses and has added many more tools to the platform, which IMO makes it a better deal than GHL

Go High Level Features

There’s so many, so forgive me if I miss any!

Image showing Go High Level’s Website Template Library

1. Landing Pages and Websites: Easily create web pages, sales pages and sites to showcase your business.I love using the builder and especially the duplication function. I like to save copies of my pages as templates so I save time. 

2. Email and Text Messaging: GHL features a full email marketing CRM. It needs time to warm up but is super easy once you know how to use it. I especially like the automations! 

3. Full CRM: Manage customer interactions, leads, and data. I’m still exploring this to be honest!

4. Personalized Customer Journeys: Customize experiences for each customer.

5. Scheduling calendar for meetings, discovery calls. 

6. Sales Funnels: Automate your sales process effectively.

Go High Level pricing – Is Go High Level worth the price?

Price list showing Go High Level’s Starter and Unlimited Plan, the prices, and what you get. It encourages you to start a 14 day free trial.

Go High Level offers three main plans tailored to different business stages:

1. The Starter Plan is ideal for beginners or small businesses. It’s an affordable option that covers the basics and is $97 a month. 

2. The Unlimited Plan is for growing businesses, this plan includes enhanced phone and email tools. It works out at $297 a month. 

3. Agency Pro Plan. This is the most comprehensive package, perfect for agencies needing advanced tools and the ability to resell services and remove High Level’s branding. $497 a month. Agency Pro isn’t always visible on the website. 

(Seen FEA Create, Easy Peasy Funnels or Funnel Gorgeous? These are versions of High Level where the owner has purchased the Agency Pro Plan and uses it now with their branding and logo) 

In my opinion, Go High Level provides great value at any business stage. For beginners, the cost is significantly lower compared to assembling a separate tech stack, which can range between $100-1000. This affordability is a major advantage, especially when you’re just starting out and need to manage expenses carefully.

Each plan is designed to meet the evolving needs of a business. The Starter Plan is a cost-effective entry point, offering essential tools at a lower cost. 

High Level FAQs

Is Go HighLevel Any Good?

Yes, Go HighLevel is great for businesses. It helps you manage your online marketing and customer relationships in one place. With tools for building websites, sending emails and texts, and understanding your customers, it makes running your business online much easier.

I love how you can recreate any kind of look that you want for your business, whether it’s a luxury brand or a colourful pet brand. 

Is Go HighLevel Better Than ClickFunnels?

In my opinion, Go HighLevel is a better choice for most businesses compared to ClickFunnels. 

High Level is way more cost-effective, it offers scalability because you aren’t limited with the amount of digital offers you can put out and you can replace multiple tech tools. You don’t have to worry about upgrading to a more expensive tier like you would with some other platforms like Kajabi. 

Go HighLevel is more affordable, especially when you consider all it offers in one package. 

It’s designed to grow with your business, providing the tools you need at every stage.

 Plus, it consolidates several marketing and management tools into one platform, simplifying your tech stack and potentially saving you money on other software. For businesses looking to streamline their operations and scale efficiently, Go HighLevel offers a more comprehensive solution.

Try Go High Level for 14 days free here 

Or try Easy Peasy Funnels for 14 days free here – this is my preferred client recommendation right now

How Much is Go HighLevel Per Month?

Go HighLevel has three pricing plans. 

The Starter plan costs $97 per month, and is great for you if you are just starting out or for small businesses. 

The Unlimited plan is $297 per month, better for growing businesses with more features. You can serve other businesses with this. 

The Agency Pro plan is $497 per month, offering full features for agencies, including white-labeling and AI tools. 

Is Go HighLevel Easy to Learn?

Go HighLevel can be a bit challenging to learn at first, especially for beginners. Even as a developer, I had to get my head around how different it was compared to WordPress. 

Once you get used to it, it becomes easier to use. I recommend starting off with short sessions while you’re learning the platform as with anything, it requires more energy to fully concentrate. Keep going and you’ll be great in no time!

Go HighLevel offers resources and support to help you learn the platform and they even offer setup. 

For new business owners, I recommend you have some knowledge of how to use GHL, so when you do outsource to a developer or VA, you can share exactly what you need. 

Go High Level in summary 

In summary, in my humble opinion, Go High Level is a great tool for both new and experienced business owners. 

It’s affordable, and helps you keep to a tight budget, especially in the early days of your business, having many tools in one place. 

They way it is set up allows for you to create a highly-engaging customer experience, which is essential going into 2024 and beyond. 

Thinking about trying Go High Level? 

Honest opinion – I would try Easy Peasy Funnels’ version of GHL rather than GHL itself. It’s slightly more expensive at £99 a month, but in my opinion, the amount of resources you get (even for your email marketing) is fabulous value.

Try Easy Peasy Funnels for 14 days free

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Want to talk to me about creating your premium dog training website?

Get in touch and we can have a chat about what you need. I build websites on Squarespace, WordPress and versions of Go High Level, like Easy Peasy Funnels.


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