Easy Peasy Funnels is an all-in-one platform that keeps your expenses low, whether you are new to online business or want to limit the amount you pay out every month. 

It can replace your social media scheduling tool and email marketing CRM, such as Convertkit, course and membership platform, and Calendly, and you can house your website on it, too. 

This post may contain affiliate links but will not affect the price you pay.

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In a hurry? Not wanting to read the whole post?

Here’s the short version: Easy Peasy Funnels is one of my top recommendations for an all-in-one platform to make your dog trainer business visible online. They offer a free 14-day trial so you can judge whether it’s right for you without any pressure. Click the button below to get your free trial.

So, what exactly is Easy Peasy Funnels? 

The origin platform that Easy Peasy Funnels is built on is called Go High Level.

Go High Level was originally an SAAS platform (software as a service platform).

However, online businesses discovered that it was also really good for small online businesses. 

Go High Level sells its platform without the GHL label so entrepreneurs can add their resources and amazing tools to it. 

This is basically what Easy Peasy Funnels is. 

But it’s better, in my opinion, because its founder, Danny Clarke, has added his experience, free tools and resources to the platform.

It’s refreshing, really, because he never gatekeeps and is always keen to share his knowledge on how to make money in online business with integrity. He’s one of only a couple of entrepreneurs who have been open enough to share that his platform is based on Go High Level.

Why do you recommend Easy Peasy Funnels as one solution for dog trainers?

 Starting your business can be expensive, especially if you have just paid for your dog training qualifications. I know that business expenses can skyrocket very quickly if you have separate tools. 

Easy Peasy Funnels offers the key things you need for one fixed price every month (£99 at time of writing)

Plus, they give you access to tutorials and templates for all types of email marketing your business may need.

Here is a screenshot of just some of the email swipe files that you can adapt for your business. It’s worth noting that with all these resources, Danny has tested and used them successfully – they work and create sales.

Try Easy Peasy Funnels for free for 14 days

What would the other tools cost? 

Here’s a quick list of what your tech expenses could look like: 

Discovery call schedular – £12 a month 

Canva Pro for graphics – £8 a month 

Website theme               – £200 – £1000 one off cost 

Website hosting             – £10 – £30 a month

Business email address – £6 a month 

Email CRM                    – £15 + a month (this is if you want to build an email list)

So if we total these base costs up (without the website template cost) it comes to approximately – £51 

Which is way cheaper than the full version of Easy Peasy Funnels at £99 per month. 

But… it all depends on your medium to longer-term business goals. 

Let me break it down. 

Why look at your medium/long-term business goals? 

The reason I say try to look long-term (next 5 years) is that your tech stack could grow, depending on what you want to do in your business. 

This is what mine looks like right now. I’m currently A/B testing EPF for my website template business.  

My goal long term is to provide dog trainers with what they need in all sorts of ways, whether they want to DIY their websites or have a designer do it for them. So, I need to pay attention to my tools and ensure that the cost doesn’t run away with me.

I will need a membership site and a better course area than Thrivecart gives me right now. 

Discovery call schedular – £12 a month 

Canva Pro – £8 a month 

Website theme               – £1000 one-off cost 

Website hosting             – £30 a month

Anti-spam plugin            – £8 a month 

Business email address – £6 a month 

Email CRM                    – £22 + a month (My subscriber list is nearly 1000, so it’s going up to 

                                        £39 soon) 

Dubsado (contracts)      – £28 a month (£35 a month after a year)

Zapier                            – £27 a month 

Expenses for me – £151 a month 

So, even at this level, I can see that I could be way more profitable switching over some of my business tools to Easy Peasy Funnels. (I’m proud of my website, so I think I will keep it! But you can have your website on the platform) 

Check out this custom build I created for Sarah on FEA Create, which is also a version of Go High Level 

What could Easy Peasy Funnels do for your dog training business? 

Help dog guardians find your website when they are searching online 

You can build a complete website on Easy Peasy Funnels. I’m not going to sugar coat it and claim that they are as stunning as the results you can get from platforms like Squarespace and Showit, but if they do the job of helping dog parents book free calls with you. It is very doable to have a gorgeous website, but you need to work within the limitations of the design editor. 

Look out for my reasonably priced templates coming soon. 

It means that you don’t need to faff around – you can just edit it to reflect your brand colours, logo, fonts and add the text you want to each page. 

Help you automate your discovery calls 

If you opt for Easy Peasy Funnels, it has a built-in appointment schedular like Calendly and Acuity. You can reduce no-shows by setting up emails to remind dog parents of their appointments and enable them to rebook or cancel, without all the emails back and forth.

Which is going to save you a tonne of time over the course of a year. 

(It’s worth mentioning here that you will need to hook up your account to Zoom if that’s what you use.)

Set up a messenger service 

I’m experimenting now with this as adding one to my website another way would cost another £15 a month. There are three options for this. The one I’m going for right now is linked to WhatsApp, so I have the choice of answering questions on the go or via my EPF dashboard on my computer. 

Grow an email list and automate email tasks 

Easy Peasy Funnels can send emails to lists of different people or to your clients, making it really flexible. 

As you can see, I love Convertkit, and it has many cool automation features. However, as my list grows, I can see it surpassing the monthly cost of EPF. 

At the beginning, when I signed up as an EPF founder member, Danny had one or two issues with the email sender (to be expected with a new build), but he has fixed the problems now, which means I’m curious to get going again. 

Working inside the email dashboard for my clients helped me get a deep idea of what it can do and there are so many things you can do to automate your business. Danny has created template versions of these things so it’s easy to apply them to your business and get them up and running. 

Examples of automated emails you can send that will increase sales in your business

For example, if a dog parent was going to buy your training video but jumped off the page before buying, EPF can send an automated email to remind them that they haven’t completed their purchase. 

Example 2 – maybe someone completes your first puppy training mini-course, and you have a more advanced version. EPF can send out an email inviting them to purchase this on a limited-time offer. 

Example 3—For every offer you create, you could set an auto email to send out when someone has had access to the offer for a week or month and ask for a Google review. 

Once it is set up, EPF does all the work behind the scenes for you. 

Schedule your social media posts 

Again I am open minded about this. Honestly, usually, if I’m batching content, I’ll use Meta, but I am going to be experimenting with this, too, as it comes free with the platform. I’ll let you know how it goes.

 

I think it will be useful for seeing my social posts that I want to repurpose in a more pictorial way. 

Also, when you are making enough to hire a VA, you can give them access to the scheduler instead of your Meta account, which is way more secure. 

Client Portal 

This is a new feature, and I love it—it’s easy to upload training notes and videos, which will be useful for your 1:1 training clients. 

How can Easy Peasy Funnels help me scale my dog training business? 

The choice of platform is such a personal choice, and you may decide that you don’t want everything in one place. I think I will always have my main website separate because it’s my personal preference. Also, I don’t like to overload my website with course videos, so it’s fast. 

Anyway if you do want separate tools, my other recommendation is Squarespace – see more here. 

EPF can be used as an all-in-one toolkit, even if you don’t have your website on the platform. 

It works out as cost-effective against other things, especially if you want to experiment with a one-to-many model, for example – courses, memberships or group programmes where you are not trading your time for money. 

I also recommend tools like Kajabi for this because it is so reliable, but it is way more expensive. Check out my related post here. 

Unlimited Memberships 

This is a cool feature of the platform. It allows you to create different groups, for example, if you have a group programme with different cohorts. 

I also use this area to store key things and documents—I store any freebies and downloads within this section. 

Unlimited Courses 

This is pretty cool, too. You can host your videos directly on the platform, which I can’t do with Thrivecart Learn. I have to pay for separate storage, which I forgot to include above! 

My experience with Easy Peasy Funnels and related platforms 

As you can see from above, I have mostly gained experience of the platform via client work. I’m not saying it’s not a learning curve, but what you will have is a platform that Danny has elevated beyond the others, and that won’t cost you as much as Kajabi and having separate tools.

It comes down then to personal preference. You can use Easy Peasy Funnels for everything, or just as you grow – for your email list, courses and membership.

This is how I intend to use it as I love my website, but the list of tools I have is becoming too expensive. If I want to create another website say for website templates, I will do this on the EPF platform. As I expand the amount of income streams I have, I don’t want my expenses to scale too.

Is EPF going to help me grow my dog training business?

Yes, it gives you an all-in-one solution if you don’t mind having everything in one place.

If you want your website separate, I recommend using Squarespace and concentrating on that first, while using Calendly for your appointments.

Read related posts

What is Calendly?

What is the best platform for dog trainers?

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